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Street History

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(866) 679-4764
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(504) 342-4435

Totes

6 Miles of Shopping & Dining
Uniquely New Orleans

The Best FindsCongenial Browsing Great Food It's all here Come, Enjoy!

Magazine Street Origins

When you visit New Orleans you will experience the people, the culture, the history, the music, and the delicious food. You will be glad you came to our great city. New Orleans was originally developed into a city of commerce because the Mississippi River could transport people and products. Travelers from many places came to settle here, bringing their unique customs. This has created a city rich in traditions and diversity of cultures.

When you hear of the excitement of New Orleans, the largest party in the United States, Mardi Gras, usually comes to mind. This famous tradition brings people from all over the world to experience the parades, full of exciting colors, themes, and of course, throws. In between the parades, people come to experience the many unique areas of the city, such as the French Quarter, Uptown, and the Garden District. Each area has its own distinct beauty and architecture. Also, don't forget about our annual Jazz Pest, which offers the best music, crafts, and food in the area.

Most visitors know that the French Quarter has some of the best shopping for antiques, historical restaurants, and corner bars. However, since Hurricane Katrina, people have rediscovered Magazine Street, a street of locally owned shops. This street, known by locals as the "Street of Dreams," is a 6-mile journey of specialty shops.

Magazine Street features affordable antiques from around the world, unique collectibles, skin care spas, clothing for men and women, nationally recognized restaurants, art galleries, home furnishings, stunning jewelry, hand knotted tugs, and many other specialty items. Our growing film industry often visits the street when looking for unique items to furnish their sets.

Magazine Street, just minutes from downtown New Orleans, is named for a warehouse that Spanish governor Esteban Rodriquez Miro y Sabater built in the 1780's. This warehouse, known as a "magazin," housed products awaiting export. During Miro's term, Spain allowed trade with France and the French West Indies. The duty on ships was removed for two years and this allowed the development of New Orleans as an international port. You can see the gradual expansion that followed in the progression of architectural styles of Magazine Street as it winds upriver.

After Hurricane Katrina the Street of Dreams was up and running. This area of the city, near the river, did not flood. Owners came back as the "all clear" was given, and day-by-day they reopened their doors. As one shop owner put it, "This is what I do. Therefore, I'm going to put my best foot forward to reopen my doors for the locals and tourists alike." Everyday more and more shops have opened their doors with the help of family and friends. The City's early economic recovery was launched from Magazine Street. After this horrific tragedy we are all one family and have one goal, "shop local" and support one another. A new underlying theme, "shop local- stay local", has come on strong. Now locals and non-locals looking to support the recovery are shopping exclusively on the Street of Dreams.

When in New Orleans, if you want to shop on a street like no other, visit Magazine Street. You will be excited to come back for more. The street is filled with a great spirit and the best shopping experience you will ever find.

How to get there:
By car:
From the French Quartet, take Decatur across Canal Street and begin the journey that ends at the Audubon Zoo.
By bus: Catch the Magazine bus at Canal Street in front of the Sheraton Hotel.


The Street of Dreams
Look for the Member Decal
Look for the Member decal

Tara Shaw

Earthsavers

The Magazine Street Merchants Association would like to extend its heartfelt thoughts and prayers to all those affected by hurricanes Katrina and Rita.

We would like to thank all of those who are supporting our local merchants.

 


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